I do not recall seeing this mentioned previously. Now you can create a custom hub URL. I picked 3D Printing Service Milwaukee, WI | Instant Quotes Online | Hubs for mine. When at your dashboard click settings. Its under your hub name and above the description on the page.
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We launched this about 3 months ago! For updates to the site you can check the changelog - http://release-notes.3dhubs.com
Or there is a little widget in your Hub dashboard on the right. 
Best,
Jack - 3D Hubs
Ah I mustve missed that update in the changelog
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SOC3D
4
I still offer free shorter custom URLs at 3DHubs.link http://soc.3dhubs.link is way easier to advertise than https://www.3dhubs.com/service/soc3d